Brad, former chef, 25-year rock 'n' roll sound engineer, and now the CHO (Chief Hemp Officer) of Hippie Butter LLC. As I toured the world with such artists as George Strait, Bette Midler, Paul McCartney, and many others, I discovered, the "superfood," hemp seeds. During a tour in Canada, I became sick and exhausted from long hours and bad food so common in the entertainment industry. I was hungry and stopped at a convenience store that happened to carry hemp seeds. I bought some, loved the nutty, crunchy taste, and started to eat a handful a day. It wasn't long before I was feeling more energized, less stressed with a heightened sense of well-being.